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In Microsoft Windows 7 is coming out, please of the company President Steve Ballmer (Steve Ballmer) accept a Wall Street journal interview, introduced the Microsoft Office 2007 in the mobile Phone business strategy, and say intelligent mobile Phone won’t eventually replace the PC.

Microsoft CEO about mobile strategy: smart phones don’t replace the PC (image from the Internet)

The following is a record of the interview:

Wall Street journal (hereinafter referred to as "China") : Microsoft’s mobile business experienced some big adjustment, such as new leadership, the new operating system, and mobile phone partners of new ways of cooperation. Why to want to make these changes?

Ballmer: in a sense, you can say that we missed a cycle. From development, we see out some problems out. Since we last met major product release, the industry has changed, technology some development, hardware to development.

We must also move forward, can’t stay in yesterday. We must be on the way forward for the satisfaction of Microsoft Office 2007 users with developers and keep good cooperation. With these factors for all things, we will be preferred.

WSJ: you think Windows 7 please is a huge increase revenue opportunity?

Ballmer: yes, I think this is a great opportunity. News will be in cell phone sales income, and search revenue, and other business income. May there will be a number of entertainment or product experience service income order.

Google to withdraw from the mainland market after China’s search market moment upheavals bushes. On September 28, the Microsoft Office 2007 search engine Bing and shenzhen huihai the science and technology development Co., LTD. (hereinafter referred to as huihai the technology in shenzhen popularized the Chinese "will be" (Bing) in China the first gun promotion.

In September, the industry will spread Microsoft is seeking Chinese partners, to help it China’s search market the main competitors. Now, Bing search engine in China’s marketing strategy gradually emerging.

It is reported, this August, Microsoft and huihai the technology reach the agreement for the period of one year, the latter become Microsoft Bing project in guangdong province, this is the sole agent in China of Microsoft Bing first strategic cooperation partners. Microsoft’s Bing search product manager HuangDingLong said that Microsoft Office 2007 see ZhongHui sea science and technology in domestic enterprise electronic commerce and online has DuoNian areas to promote the operation experience and its more than small and medium-sized enterprise customers high quality 3.

Overseas search engine LiuXu experts think: "after the financial crisis, the domestic enterprise in network marketing is not just buy a network platform, the more need to search marketing."

According to analysys international, in the first half of 2010, Chinese search engine market scale operators reached 4.62 billion yuan, a year-on-year increase of 45%. Comfortably in the Google search domestic market from the mainland market, to fill in the Google search after the end of the market vacuum become the focus of the race for all parties. Search marketing field will continue to be the focus of the race for giant.

In July 2009, Microsoft and yahoo search business and access to all of its customers, but Microsoft market in the Chinese market, business development but not satisfied. It is reported, and Microsoft’s Bing in June last year in the global synchronous launched the Chinese search Bing in the Chinese market has been poor performance, accounting for the domestic market share of less than 2.4%.